product-marketing
Creates and updates shared product and messaging context.
- Status
- Observed
- Last reviewed
- 2026-10-10
ID: product-marketing.
What it does
Looks for the existing marketing document and gathers product, audience, problems, alternatives, differences, objections, customer language and evidence. Can prepare a first draft by reading the repository and pages or build it through progressive questions. Saves the context in .agents/product-marketing.md and retains a history of substantive revisions. Other copy skills use this document as their foundation.
When to use it
Use it at the start of a project or when positioning, audience, promise or voice changes. It avoids repeating basic information for every landing page. It does not replace user research or missing product evidence.
How to use it
Ask for it by name, or invoke it with /product-marketing in Claude Code or $product-marketing in Codex. Provide real materials: README, pages, interviews, feedback and approved data. Request a draft to verify or an update to specific sections. Confirm information before saving; every substantive change retains its version, date and rationale.
What it delivers
- .agents/product-marketing.md document
- Confirmed information and points to clarify
- Version, date and change history
Example
Prepare the marketing context by reading the README and landing page. Leave unsourced information open and let me verify the audience, differences and promise before saving it.
Executable instructions
The skill is installed from the source maintained by coreyhaines31; its license applies.